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    email: rahul@houseoflions.net

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    7 Social Media Knockout Secrets
    Amit Shankar, Founder, HOL
    • Jun 29, 2020
    • 3 min

    7 Social Media Knockout Secrets

    1. Posts are not social media There is more to social media than an assortment of random 16-20 post grid. I am sure most of you would be ...
    27 views0 comments
    Country vs Nation
    Amit Shankar, Founder, HOL
    • Jun 28, 2020
    • 3 min

    Country vs Nation

    It takes a lot for a country to turn into a nation. I know the liberals would scoff at this idea, country vs. nation, running it down as ...
    26 views0 comments
    2020, A New Digital Frontier
    Amit Shankar, Founder, HOL
    • Jun 28, 2020
    • 2 min

    2020, A New Digital Frontier

    Come 2020 and the paradigm of Social Media will change. Of course there will be players still operating with the 16-20 post format but la...
    32 views0 comments
    Missing the Mad Men
    Amit Shankar, Founder, HOL
    • Jun 28, 2020
    • 1 min

    Missing the Mad Men

    Ain't the world of advertising and communication getting too sane and boring? Well, for sure for reasons known it is not attracting creat...
    31 views0 comments
    The A-Team
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 4 min

    The A-Team

    Come on, let us face it. The communication industry is facing an acute dearth of talent. This problem accentuates for start-ups and mediu...
    3 views0 comments
    ROI, you cheater!
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    ROI, you cheater!

    Ditched by the ROI again? So many brands approach us, cribbing about dwindling ROI on their online campaign. Even with all my sympathies...
    1 view0 comments
    The Grid
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    The Grid

    Sadly, social media is largely bereft of Thinkers and Creative leaders. Having said that we all know of brands that have been producing p...
    1 view0 comments
    Six-speed gearbox
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    Six-speed gearbox

    1. Invest in a Picture Bank I know you love using stock images. After all, they are economical and offer you the convenience to buy them ...
    0 views0 comments
    Brand Maintenance
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    Brand Maintenance

    It takes sweat, tears and toil to build a brand. Congratulations, if you already are the proud owner of one. We salute your perseverance ...
    0 views0 comments
    The Branding Scam
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    The Branding Scam

    Welcome to the world of ‘Branding Scam.’ Before we understand the actual scam, let us take a while to understand what Branding is. Simply...
    0 views0 comments
    EQ over IQ
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    EQ over IQ

    Top business schools churn out executives who get picked by the top brands. Playing a cog in the big system, they end up being a part of ...
    0 views0 comments
    Elephant in the room
    Amit Shankar, Founder, HOL
    • Jun 18, 2020
    • 2 min

    Elephant in the room

    Let us face it. Most of the clients as well as the self-professed social media agencies have no clue about the medium. Shocking? I know i...
    0 views0 comments
    Right Positioning
    Amit Shankar, Founder, HOL
    • Jul 31, 2019
    • 3 min

    Right Positioning

    While I watched Rahul Gandhi's first Press Conference after becoming the Congress President, I could not help but revisit Philip Kotler a...
    1 view0 comments
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    House of Lions

    Strategically Aggressive

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